FreightWaves Ratings cuts through the noise of freight technology product reviews to make you a smarter buyer

9 benefits of using a GPS tracking device for trailers

In the intricate dance of modern fleet management and logistics, keeping a close eye on your assets is a priority. A GPS tracking device for trailers presents an easy way for carriers to monitor their trailers in real-time. 

Keep reading to learn all about the many advantages these devices offer, along with some of the challenges.

And when you’re finished, check out the other articles in our ‘trailer tracking GPS’ series:

1. Enhanced security

The first and most apparent advantage of implementing GPS tracking devices on your trailers is the hefty boost to security. With GPS technology, you can pinpoint the exact location of your trailers at any given moment. This can prevent theft, reduce theft recovery time, and provide law enforcement with accurate data.

Trailer theft extends beyond losing an asset. It also directly affects your customers — both their business and their trust. A GPS tracking device is vigilant even when your trailers aren’t in use. It’s your and your customers’ peace of mind tucked into a reliable piece of technology that doesn’t ever take breaks.

2. Improved route planning and fleet productivity

Along with offering security benefits, a GPS trailer tracking system serves strategic tool to enhance productivity. Real-time data enables dispatchers to optimize routing, ensuring trailers are used to their fullest potential. 

By identifying idle trailers or those stuck in transit, you can make immediate adjustments to minimize downtime and improve efficiency. Increased productivity can ultimately lead to more jobs completed and satisfied clients.

Optimized routing can also result in significant fuel savings. By taking the most efficient routes, you reduce mileage, cut down on fuel costs, and lower your carbon footprint — all factors boosting your bottom line and contributing to a cleaner environment.

3. Real-time alerts

Timeliness is crucial in the fast-paced world of logistics. A trailer GPS tracking device equipped with smart technology can send real-time alerts for events like maintenance appointments, delays, and geofencing breaches.

With real-time data, you can respond immediately, taking the necessary actions to safeguard your trailers and maintain regulatory compliance.

4. Streamlined compliance documentation

Regulatory compliance can be a maze of paperwork and meticulous record-keeping. A GPS tracking device for trailer tracking simplifies this process by automatically recording data that fulfills compliance requirements. This includes logging driving hours, managing driver behavior, and ensuring timely maintenance checks.

By automating the compliance process you can save time and reduce the chances of error that manual record-keeping can entail. Compliance might be a back-end task, but its smooth execution keeps all operations running without hiccups.

5. Operational insights

By capturing and analyzing data on trailer movements and usage, you can gain valuable operational intelligence. This insight can help you make more informed decisions to right-size your fleet, for instance, optimize truck routes, or even adjust driver schedules.

In essence, GPS tracking turns trailers from passive assets into active participants in your business’s intelligence-gathering efforts. With clearer, data-driven insights at your disposal, you can continuously improve your fleet management strategy.

6. Improved cost control

The benefits of GPS tracking devices extend to your company’s financial health. 

With increased security and reduced theft losses, you save on insurance premiums. Fuel efficiency, through better routing and monitoring driver behavior, leads to additional savings on fuel costs. The ability to manage maintenance through data-driven alerts further extends the life of your trailers, reducing the need for premature replacements.

Investing in GPS tracking devices is a strategic financial decision that can lead to substantial savings over time.

7. More flexibility

The modern business landscape calls for agility, and a GPS tracking device for trailer tracking offers just that. With mobile-friendly interfaces, you can manage your trailers from anywhere. This mobility allows for immediate response to any situation, provides flexibility for off-site monitoring, and ensures that you are always in touch with your fleet.

Organizations that harness the power of real-time fleet management tools can outmaneuver their competition, capitalize on opportunities, and respond swiftly to dynamic market conditions.

8. Increased customer satisfaction

GPS tracking offers your customers peace of mind, confident in the knowledge that shipments are secure and on track for delivery. 

Accurate, real-time information about the status of their goods can strengthen your customer relationships and set you apart as a reliable, customer-centric company.

Nothing is more rewarding than a satisfied client, and GPS trailer tracker devices play a significant role in ensuring customer satisfaction through transparency and trust.

9. Eco-friendly operations

More than a buzzword, global sustainability is a call for all industries to reduce their environmental impact. A GPS tracker for a trailer contributes by promoting fuel efficiency, flagging excessive idle times, and enabling sustainable practices like carbon footprint reporting.

Businesses that demonstrate a commitment to eco-friendly operations can contribute to a cleaner planet and position themselves as responsible entities in the eyes of their clients and the public.

The challenges of a GPS tracking device for trailers

Alongside the benefits, a GPS trailer tracking device does present some minor challenges. 

  • Initial setup and hardware costs can be significant, particularly for a large fleet, posing a barrier for smaller operations. 
  • Additionally, GPS tracking relies on consistent power sources and satellite connectivity. This can be compromised in remote areas or during technical disruptions, which can lead to gaps in tracking data. 
  • Another critical concern is data privacy. As these systems collect detailed location and movement data, businesses must ensure they adhere to privacy laws and protect sensitive information. 

While GPS tracking offers a multitude of advantages, understanding and addressing these challenges is vital for maximizing its efficacy and ROI.

Revolutionize your fleet management

The widespread benefits of trailer GPS tracking systems underscore their importance in the modern logistics and fleet management toolkit. 

From enhancing security to promoting sustainability, the features embedded in these little devices punch well above their weight, delivering a strong case for their adoption by businesses that seek comprehensive asset management solutions.

For fleet managers, trucking companies, and owner-operators looking to gain a competitive edge, investing in a GPS tracking device for trailer tracking is a smart move with proven returns on investment.

FAQ

How does a trailer GPS work?

A trailer GPS works by using global navigation satellite systems to determine the precise location of the trailer at any given time. It transmits this location data wirelessly to a centralized tracking platform, allowing fleet managers to monitor the real-time whereabouts and movements of their trailers.

What is the difference between a GPS logger and a GPS tracker?

A GPS logger is a device that simply records location data over time, storing it in internal memory for later retrieval. A GPS tracker, on the other hand, actively transmits location information in real-time to a remote monitoring system, enabling live tracking capabilities.

Do tractor trailers have GPS?

Yes, most modern tractor trailers are equipped with GPS tracking systems. This technology is widely adopted in the trucking industry to enhance operational efficiency, improve cargo security, comply with regulations, and optimize routing and logistics.

We are excited to announce the launch of move.freightwaves.com, a revolutionary resource designed to transform how consumers choose auto-shipping companies. Check it out today!

Advanced GPS fleet tracking software

Get a near real-time, 360-degree view of your fleet’s daily operations, so you can help reduce costs, increase productivity, stay on top of vehicle maintenance, and make the most of every business day.